Accenture Announces Acquisition of CRMWaypoint to Strengthen its Cloud First Agenda and Salesforce Capabilities

Accenture (NYSE:ACN) has acquired CRMWaypoint, a Netherlands-based supplier of cloud advisory and technology services. CRMWaypoint is specializing in Salesforce cloud solutions for sales, service and marketing. It’s one of the largest Salesforce providers in the Benelux. The acquisition would strengthen Accenture’s position as a global cloud services provider.

The acquisition would reinforce Accenture’s “Cloud First” agenda that provides clients with “high-standard” cloud strategy and technology consulting, as well as cloud application implementation, integration and management services.

With the acquisition, CRMWaypoint’s professionals have joined the Accenture Cloud First Applications team, which delivers cloud services for Salesforce, Workday, ServiceNow, Google and other ‘pure play’ cloud technologies.

accenture_salesforce_cloud“The addition of CRMWaypoint gives us access to a sizable force of highly skilled and sought-after Salesforce professionals in the Netherlands and beyond,” said Peter van Tilburg, Accenture’s Cloud First Applications lead for the Netherlands. “Together we are even better positioned to meet the growing demand for cloud solutions. Our Cloud First agenda is focused on helping clients improve their business growth, agility and competitive advantage by leveraging all of the benefits cloud can deliver.”

Established in 2006 with an exclusive focus on Salesforce, CRMWaypoint was one of the first official implementation partners for Salesforce in the Dutch market in early 2008. Since then, CRMWaypoint has delivered on more than 600 Salesforce projects in different industries with a team of “highly qualified” professionals that carry over 80 Salesforce certifications. CRMWaypoint is serving clients both in medium business and large enterprise market segments.

salesforce-wave“Over the past years, we’ve forged a team delivering significant growth in the Netherlands, which culminated in our company being recognized as a platinum partner by Salesforce in 2015,” said Ton van der Meer, founder and CEO of CRMWaypoint. “As a next step, we’re excited to become part of Accenture as this will give us even more opportunity to develop our people and leverage their skills to drive cloud adoption and implementation for leading brands on a global scale.”

With approximately 373,000 employees serving clients in more than 120 countries, Accenture provides a broad range of services and solutions in strategy, consulting, digital, technology and operations.