Build Top-Notch Marketing Technology at Scale (Cloud Next '19)


Google’s technical infrastructure supports one of the world’s largest digital marketing businesses. In this session, you’ll learn how you can create your own next gen marketing technology products with GCP tools like BigTable, PubStub and Compute Engine. You’ll hear from a panel of martech companies who have built digital exchanges, data lakes and marketing apps — and get insights on how Google Cloud helps them innovate better.

Marketing technology solutions → https://bit.ly/2TSsWdi

Watch more:
Next ’19 Data Analytics Sessions here → https://bit.ly/Next19DataAnalytics
Next ‘19 All Sessions playlist → https://bit.ly/Next19AllSessions

Subscribe to the GCP Channel → https://bit.ly/GCloudPlatform

Speaker(s): Anneka Gupta, Andrea Russell, Paul Ryan

Session ID: DA102
product:Cloud for Marketing,Cloud Bigtable,Cloud Virtual Network; fullname:Andrea Russell;


Duration: 40:30
Publisher: Google Cloud
You can watch this video also at the source.