A small startup can gain access to a large audience of users by leveraging a technology partnership with a larger, more established company. Contentful, Cloudflare, and Ninetailed.io discuss how each side thinks about technology partnerships and how to build out a program to scale partnerships.
What You’ll Learn
– How partnership programs emerge, and how they scale
– How to partner with a larger company as a small startup, and leverage that partnership to grow your user base
– How to initiate technical partnerships
– Frameworks and checklists for scaling your company through technical partnerships and integrations
Resources
https://www.digitalocean.com/community/tech_talks/casting-a-large-shadow-contentful-cloudflare-and-ninetailed-io-on-leveraging-partnerships-as-a-small-startup
Presenters
– Jade Wang, Head of Developer Relations, Cloudflare [Twitter: @qiqing]
– Rouven Weßling, Director of Technical Partners EMEA, Contentful [Twitter: @RouvenWessling]
– Andy Kaiser, Founder, Ninetailed.io [Twitter: @andykaiser]
– – – – – – – – – –
New to DigitalOcean? Get US $100 in credit when you sign up: https://do.co/build
Learn and gain inspiration with DigitalOcean Tech Talks: https://www.digitalocean.com/community/tags/tech-talks
Subscribe to the DigitalOcean YouTube channel:
https://www.youtube.com/digitalocean?sub_confirmation=1
Write for DOnations — Share your knowledge and get paid, while supporting tech-focused nonprofits and charities:
https://www.digitalocean.com/community/pages/write-for-digitalocean
– – – – – – – – – –
About DigitalOcean
The DigitalOcean Developer Cloud™ simplifies modern app creation for new generations of developers working independently, at tech startups, and within small-to-medium sized businesses around the world.
#BuildingaSaaS #DOTechTalks
Duration: 00:56:18
Publisher: DigitalOcean
You can watch this video also at the source.