Content Delivery Network (CDN) provider CDNetworks has extended its global network to both Kuwait and Cairo, Egypt for greater coverage in the fast growing Middle East and North Africa (MENA) markets, joining Points of Presence in Israel, Iraq, Qatar, United Arab Emirates, Saudi Arabia, and Oman.
“With the growth in online shopping in the Middle East, competition is increasing,” said Jeff Kim, President and COO, CDNetworks Americas and EMEA. “CDNetworks customers have the advantage of faster website downloads and ecommerce transactions, keeping shoppers on their site instead of the competition.”
The CDN network expansion would cater to the growing ‘low latency’ needs of e-commerce companies in the Middle East. A September 2013 PayPal report (PayPal Insights, e-commerce in the Middle East) estimates that ‘30 million people are now shopping online in the Middle East, up 65% from 2011, and that the ecommerce market is set to grow from $11.2 billion today to $15 billion by 2015’. According to a 2011 study by Visa, online retail in the Middle East is booming because of high disposable income and mass credit card penetration.
“The Middle East is fast growing and more established than Northern Africa where internet penetration is still under 50% of the population, but internet penetration in Egypt for instance grew by 137% from 2009-2012,” Jeff Kim added. “In the Middle East, United Arab Emirates has the highest percentage of internet users who shop online, then Saudi Arabia, Qatar, and Kuwait. We are excited to now have points of presence in the top four.”
Accelerating more than 40,000 global websites and cloud services over 140 PoPs, CDNetworks serves e-business customers across industries like finance, travel, ecommerce, learning management, high tech, manufacturing and media. The Content Delivery Network provider has been serving customers for more than 13 years, and has offices in the U.S., Korea, China, Japan, and the UK.