Brinkster, an IaaS cloud hosting provider with over 50,000 customers in 175 countries, has introduced its White-Label Cloud Partner Program that enables resellers to sell cloud hosting services and earn up to a 65% margin. The program leverages Brinkster’s patent-pending proprietary hardware platform and is aimed at value added resellers (VARs), systems integrators (SIs), and managed service providers (MSPs).
“Brinkster’s proprietary hardware platform, plus its high margin white-label cloud partner program, are a disruptive addition to the market,” said Liam Eagle, Analyst 451 Research. “A margin of up to 65% on market pricing for cloud hosting services is an attractive option for resellers, particularly those who want to deliver the services under their own brands.”
Brinkster’s Cloud Services Platform is a full-featured automated system that utilizes the latest in Intel processors, high-performance computing motherboards, and 100% solid-state drive (SSD) storage.
Resellers start by choosing what pricing tier they want to go to market with. If they choose to sell at Amazon Web Services (AWS) pricing, they will start at 20% margin and can quickly move up to 40% margin. If they choose to sell at Rackspace raw infrastructure pricing, they will start at 30% margin and can quickly move up to 65% margin.
Private and hybrid cloud, bare metal
In addition to Public Cloud, resellers also have the ability to sell Private Cloud, Hybrid Cloud, Bare Metal (Dedicated Hosting) Solutions, VMware Cloud Solutions, Hosted Desktop (VDI), and Disaster Recovery Solutions.
“Resellers can now sell cloud hosting services at competitive rates, under their own brand, and start with margins that are well above where most programs top out,” said Jared Stauffer, Brinkster’s CEO.
Founded in 1999, Brinkster owns and operates its own Phoenix-based data center and provides Infrastructure-as-a-Service (IaaS) cloud hosting solutions including cloud servers, cloud backup and hosted desktops. The company is headquartered in Phoenix, Arizona.