Cloud Storage Firm Wasabi Technologies Opens London Storage Region

Wasabi Technologies, a global cloud storage company, has opened a storage region in London, which will increase the availability and performance of its storage services across the United Kingdom. With plans to create other storage regions in the next year, the London location accelerates the company’s rapid worldwide expansion.

The new storage region for Wasabi Technologies, which is housed in Equinix’s data center in London, is Wasabi’s first in the UK and second in Europe, after the debut of Amsterdam in Q1 2019.

Wasabi Technologies provides high-speed network connection from various carriers from the Equinix data center location in London, making it simple for UK clients to connect to Wasabi hot cloud storage. Wasabi will be able to scale to accommodate the growing demand for storage throughout the UK while conforming to local data protection requirements during the Brexit transition period.

“The UK is a key market for Wasabi, with so many large businesses, institutions and technology companies needing to store growing amounts of data and navigate the real-time adjustments necessitated by Brexit,” said David Friend, Co-Founder and CEO of Wasabi. “Having a local storage region in this market enables us to serve the huge customer demand for our services, and to better secure UK customer data and reflect local data protection laws. With a strong footprint in Europe already and an existing storage region in Amsterdam, the UK was the obvious next location for us, and we have plans to open additional regions over the next 12 months.”

Public Cloud IaaS Market

Photo David Friend, Co-Founder and CEO of Wasabi
“The UK is a key market for Wasabi, with so many large businesses, institutions and technology companies needing to store growing amounts of data and navigate the real-time adjustments necessitated by Brexit,” said David Friend, Co-Founder and CEO of Wasabi.

The global public cloud Infrastructure-as-a-Service (IaaS) market grew to $65.5 billion in 2020, according to IDC’s Worldwide Public Cloud Infrastructure as a Service Market Shares, 2020 Report, as enterprises pivoted to support distributed workforces and digital interactions with customers while generating more data than ever before. Meanwhile, regulatory diversions and the adoption of country-specific data protection regulations are expected as a result of Brexit, raising customer worries about data security and potential compliance costs.

“The public cloud IaaS market is a massive, high-growth IT infrastructure segment – topping $65.5 billion in 2020 worldwide,” said Andrew Smith, Research Manager, Cloud Infrastructure Services at IDC. “By expanding its regional infrastructure footprint, Wasabi is well positioned to bring its performant, cost-effective object storage services to UK enterprises; helping them expand their adoption of cloud storage, while also meeting their unique requirements for security and data sovereignty.”

Channel Storage Product, Brexit

Wasabi’s ‘hot cloud storage’ has no fees for egress or API queries. According to the company, businesses can store all of their data safely and inexpensively, and access it whenever they need it. Wasabi can also be an ideal product for the channel because every organization needs to store data, while it would be simple to understand, bundle with other products, and sell to address the most pressing issues facing businesses today. It would address issues like ransomware and providing support for immutable backups that provide the highest level of security in cloud storage.

“The UK is in a transformative moment in light of Brexit, where the evolution of data security is leading to a rethink in regulation and country-specific data protection laws,” said Richard Czech, Vice President EMEA, Sales at Wasabi. “Wasabi is equipped to remove the complexity and cost burden of compliance for UK organizations with a high-performance, easily accessible storage solution.”

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