QTS Launches Innovation Lab for Data Center Services Development

Responding to increasing demand for innovation in the delivery of colocation data center services, QTS Realty Trust has launched QTS Innovation Lab (QIL). The QIL is a dedicated organization within QTS.

The QTS Innovation Lab features a team of data scientists, artificial intelligence (AI), machine learning and data visualization experts dedicated to ideate, conceptualize and bring forth innovative, first-to-market solutions meant to significantly improve the way customers interact with QTS’ data center infrastructure.

Brent Bensten
“Our expanding experience with AI, machine learning and predictive analytics has led to the realization of how much more is possible in the data center environment,” said Brent Bentsen, Chief Technology Officer (CTO) – Product, QTS.

The QIL team would take a scientific approach to vet new ideas and potentially industry moving concepts before they are approved for further development. Once approved, QIL develops audit ready prototypes of applications for delivery to QTS customers via SDP – the company’s Service Delivery Platform that helps organizations view, manage and optimize their data center environments.

“For years, the data center industry has been challenged by a lack of innovation and a need to find new ways to solve pervasive and complex challenges,” said Brent Bentsen, Chief Technology Officer (CTO) – Product, QTS. “The QTS Innovation Lab is a natural extension of our Service Delivery Platform and an innovative development environment leveraging actionable data to rapidly accelerate delivery of innovative new applications and services. Our expanding experience with AI, machine learning and predictive analytics has led to the realization of how much more is possible.”

3D Mapper

The first new innovation resulting from the QIL is 3D Mapper, a visualization app that renders an exact replication of a customer’s IT environment in real-time. 3D visualizations are embedded with critical information including power utilization, temperature and humidity data, physical security, and asset details by data center rack location.

Other QIL first-to-market projects in development would include:

  • Predictive Power – Leverage AI and predictive analytics to accurately forecast future power consumption.
  • Project Parlay – Leverage AI to enable a conversational interface for SDP via Slack.
  • Project Isobar – Leverage predictive analytics and AI to predict temperature based on power consumption. A 3D heat map displays temperature in real-time with past and future predictive modeling.
  • Project 4th Wall – Collaboration tool enabling up to eight people to remotely share and visualize real-time data, images and live video from racks and assets within the data center on mobile devices.
  • Project B-Roll – Real-time data center video digitized and integrated with badge data, facial recognition and masking technology to clearly show what each individual is doing in the data center.

“The availability of data and the continued advances in AI and machine learning are opening the door for higher levels of transparency, visibility, compliance and sustainability for outsourced enterprise IT environments,” said Craig Matsumoto, senior analyst, 451 Research. “The QTS Innovation Lab is building on the foundation of its Service Delivery Platform. We would expect others to follow suit as the data center industry continues its digital transformation.”