At the ITW 2019 event in Atlanta, GA, a consortium of independent, owner-operated data centers and carrier hotels from the US and Europe have announced the launch of a global network of data centers, The Independent Data Center Alliance (IND-DCA) – to enjoy bolstered marketing initiatives, shared resources, increased sales channels and more.
The association brings together owner-operated data center providers to amplify market presence. The IND-DCA is initiated by iMiller Public Relations. The four founding members of this global data center operator alliance include maincubes (Germany, the Netherlands), DataGryd (New York), Blue Bird Network (Missouri) and Colocation Northwest (Seattle).
The goal of the IND-DCA is to facilitate collaboration between single-digit operating entities and provide access to a broader target market, industry research, “best-in-class” marketing services, increased awareness and more, allowing participants to overcome resource challenges in a competitive market.
“Last year at ITW the concept of the Independent Data Center Alliance was realized, so it’s truly fitting that the initiative’s launch is set to unveil at ITW 2019,” said Ilissa Miller, CEO of iMiller Public Relations and co-initiator of the IND-DCA. “Not only is data our world’s most abundant resource, it is also a key business asset and differentiator. Fostering collaboration between single-digit footprint operators will undoubtedly allow members greater opportunities and success through co-marketing and co-promotion.”
The IND-DCA encourages broader market reach and access to a larger pool of potential buyers by positioning, promoting and bringing the combined assets of its members to market with a unique value proposition. It provides a road map and a go-to market plan for members, helping to establish and amplify brand awareness and generate new leads, leverage shared sales channels, deliver access to industry resources and first-look opportunities at events, offer speaking opportunities and more.
“Above all, we’re dedicated to equipping operators with the tools they need to be more visible and accessible in order to grow and compete more effectively,” added Ilissa Miller. “We welcome global data center operators and carrier hotels to learn more about the many benefits the IND-DCA has to offer.”
Founding Members IND-DCA
- About maincubes – This data center provider is part of German construction conglomerate Zech Group and headquartered in Frankfurt am Main, Germany. maincubes has planned a roll-out of large-scale, “German-engineered” (100% SLA for availability) and highly secure datacenters across Europe. Its current locations include Frankfurt and Amsterdam both connected to world’s largest Internet exchanges (DE-CIX & AMS-IX). maincubes Frankfurt (FRA01, 6MW, 4,200 sqm) is filling up quickly, after maincubes signed up two DAX-listed companies (e.g. Daimler). The newly opened Amsterdam datacenter (AMS01, 4.7MW, 4,400 sqm) still has free space including two private wholesale datacenter suites (1.7MW and 1.3MW). maincubes’ strategy is to provide its customers with secure eco-systems in highly secured datacenters.
- About Colocation Northwest – This data center provider is a division of IsoFusion, Inc., one of the largest independent colocation and Internet services providers in Western Washington. Founded in 1991, as ISOMEDIA, IsoFusion is a full solution provider of Internet related services and complex solutions to companies with an international presence. As a competitive local exchange carrier (CLEC) in the state of Washington, IsoFusion offers a full range of services providing everything from managed data center and colocation services to fiber optic connectivity solutions, and custom enterprise IT development and management.
- About DataGryd – This data center provider has a strategic international data network hub and one of the largest single footprint data centers available in New York City. DataGryd’s 60 Hudson facility in Lower Manhattan provides up to 60,000 square-feet of available colocation space and “state-of-the-art” power and cooling infrastructure for data network, telecommunications, cloud and large enterprises. Located in one of the world’s most concentrated hubs of Internet connectivity, 60 Hudson provides access to over 300 interconnected carriers and exchanges, with multiple Points of Entry (POEs) from diverse data network providers and direct fiber conduits.
- About Bluebird Underground, a Bluebird Network Facility – In 2014, an underground data center was acquired by Bluebird Network, Bluebird Underground, adding a data center facility to the Bluebird suite of services. Bluebird’s fiber network has over 6,500 fiber route miles of high-speed broadband and fiber-optic connections. The Bluebird fiber network also has over 135 Points of Presence (PoP) sites spanning the Midwest, including the major cities of Chicago, St. Louis, Kansas City, Springfield and Tulsa. The Bluebird Underground Data Center is located 85 feet underground in Springfield, Missouri, protecting your data from natural and unnatural disasters.