Bit Ninja

Datto, a global provider of secured connectivity and data protection solutions, headquartered in Norwalk, Connecticut, with offices in the United Kingdom, Netherlands, Denmark, Germany, Canada, Australia, China, and Singapore, has acquired Gluh Pty Ltd. This Australia-based company has a real-time platform that enables managed service providers (MSPs) to simplify the procurement of IT products and services for their clients.

Gluh’s technology automates the processes of product selection, quoting, and sales of IT products and services for MSP clients. Its cloud-based (SaaS) platform includes a two-minute selling or quoting feature and a “simple” user interface to streamline sales, resulting in significant time savings and efficiency for MSPs. The well-designed UX would create “easy-to-edit proposals for MSPs in 30 seconds.” The simplified UI would make product search simple for SMB clients to receive access, shop, and purchase from approved devices cataloged by MSPs, improving the customer experience.

The entire Gluh team will join Datto. Gluh is headquartered in Melbourne, Australia and will maintain its Melbourne operations. The Gluh product is currently integrated into Autotask PSA – a complete IT Business Management Platform designed to drive success for MSPs (along with other products like the ConnectWise Manage, Xero, Quickbooks, and Stripe) and will continue to be a complement to Datto’s Business Management solutions. The product is currently available in Australia and New Zealand. Financial terms of this acquisition were not disclosed.

“We believe that SMBs should be able to rely on MSPs for more of their technology needs, and our platform empowers MSPs to improve their operations while delivering customer value to their clients,” said Lorenzo Coppa, co-founder of Gluh. “Gluh’s MSP marketplace features a PSA quoting tool that has enabled MSPs to increase revenue by 30 percent and results in 80 percent related operational savings. We share a common vision with Datto about how we serve MSPs, and we embrace the opportunity to join our communities and bring this application to a broader MSP partner base around the world.”

Sales Cycle MSPs

Tim Weller
“Quoting and procurement is often considered a major pain point in the sales cycle for many MSPs because it is a manual and time-consuming process,” said Tim Weller, CEO of Datto.

Datto offers Unified Continuity, Networking, and Business Management solutions and has created a large global ecosystem of managed service provider (MSP) partners.

“Quoting and procurement is often considered a major pain point in the sales cycle for many MSPs because it is a manual and time-consuming process,” said Tim Weller, CEO of Datto. “Not only is this a missed revenue opportunity, but it’s a great area where MSPs can build deeper engagement and trust with their clients. We are extremely impressed at the simplicity and design of Gluh’s technology, which empowers our partners to sell a broader IT portfolio in this accelerated digital economy. We welcome Gluh to the Datto family.”