Delivering Highly-Personalized Shopping Experiences on GCP (Cloud Next '19)

Recommendations AI is a new product from Google that helps retailers deliver highly personalized product recommendations at scale. Google has spent years delivering recommended content across flagship properties such as Google Ads, Google Search, and YouTube. Recommendations AI draws on that experience to deliver personalized recommendations that suit each customer’s tastes and preferences across all your touchpoints. Hear from customers using Recommendations AI, and the results they achieved.

This session features the team that drives targeting for eMAG, a Romanian unicorn aiming to be the largest online retailer in Central and Eastern Europe. They deliver a wide range of products and categories, and serve more than 1 billion unique recommendations and more than 500 million page views per month. In addition, you’ll hear from the principal architect of Certona, a leading personalization solutions provider that is partnering with Google to enable their retail customers to deliver higher quality, AI-powered product recommendations.

Delivering Highly-Personalized Shopping Experiences →

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Speaker(s): Tin-Yun Ho, Dan Belibov, Robert Neculae, Steven Quandt

Session ID: MLAI105
product:Cloud Recommendations AI,Cloud AI,AI; fullname:Tin-yun Ho;

Duration: 32:47
Publisher: Google Cloud
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