Developing your small business brand | 123-reg

If you’re just getting started developing your brand, this video will explain everything you’ve ever wanted to know about building your brand from scratch.

In this webinar Robert Mathers, marketing assistant at Host Europe Group, walks you through all the important things that you need to consider when starting to develop your own brand.

You will learn how to do research on your target audience in order to find out more about your prospects and what they’re interested in. You will also learn how to define and implement brand values through your tone of voice and through your design. Lastly, you will learn why it’s vital to create a brand guidelines document that describes your values and what your brand is all about.

Watch the webinar for some excellent advice on how to develop your brand

Duration: 16:20
Publisher: 123 Reg
You can watch this video also at the source.