Global Technology Distributor, Avnet, Launches Cloud Marketplace

Avnet, a global technology distributor and a Fortune 500 company with revenues of $27.9 billion, has launched its Avnet Cloud Marketplace. This one-stop shop would offer comprehensive solutions from leading cloud hosting service providers, flexible payment models and a powerful cloud management toolset.

The Avnet Cloud Marketplace provides the ability for partners in the U.S. and Canada to offer cloud-based services to their customers through both consumption- and subscription-based models. Avnet’s Cloud Marketplace features Infrastructure-as-a-Service (IaaS), Platform-as-a-Service (PaaS), and Software-as-a-Service (SaaS) offerings. In addition, partners will be able to access bundled cloud products to meet their customers’ needs and increase cost efficiency.

The cloud marketplace was designed based on Avnet’s expert insights gained through its role in deploying more than 900,000 workloads in the cloud in the past two years alone across a range of public, private and hybrid cloud environments.

The Avnet Cloud Marketplace features functionality for all levels of the cloud ecosystem, including VARs, ISVs, MSPs, systems integrators (SI), technology manufacturers and end users. It would provide the ability to architect and manage cloud solutions, while still enabling rapid deployment by maintaining a connection to cloud providers for real-time provisioning and billing.


Channel partners including VARs, ISVs and MSPs can additionally benefit from the opportunity to create branded storefronts though the Avnet Cloud Marketplace. This would allow them to quickly and cost-effectively expand their offerings, transforming them into the single-source cloud provider and the trusted advisor customers are asking for.

avnet-technology-solutions“We developed the Avnet Cloud Marketplace to take our channel partners to new heights in the cloud computing market,” said Tim FitzGerald, vice president of Avnet’s Cloud Solutions business in the Americas. “They now have access to a single resource to easily offer their customers a selection of industry-leading services and providers, the ability to incorporate them into existing infrastructure, and seamless management and optimization of multiple cloud services for maximum efficiency. These capabilities, coupled with the ability to create branded storefronts, perfectly positions our partners to meet their customers’ needs.”

The Avnet Cloud Marketplace has a full set of tools powered by the Avnet Cloud Toolset to help partners and their customers manage and optimize the cloud hosting services purchased. As a part of this, the Avnet Cloud Marketplace offers dashboards that give partners and their customers access to real-time, full-detail cloud usage with drill-down capabilities to better understand what services are being consumed by whom, as well as where they are being consumed.

The toolset includes analytics capabilities to assess cloud spending and provide recommendations on changes the customer can make to save money, as well as analysis on security risks and recommendations on best practice changes to remove potential vulnerabilities in customers’ environments.

Avnet has also developed integrated cloud packages that combine technologies that are designed, deployed and billed together with cloud infrastructure in a unified solution. These packages are designed around the workloads that are in the highest demand among customers. Avnet’s integrated cloud packages would help channel partners expand their cloud solutions portfolio, accelerating their time to market and simplifying implementation.