Internap, a global provider of Infrastructure-as-a-Service (IaaS) hosting solutions, has announced the appointment of Mike Higgins as senior vice president of business development. This is a new position for the company that will focus on driving growth through customer acquisition and retention, with an emphasis on strategic accounts.
Mike Higgins has a 20-year history of building and maintaining customer relationships, and most recently served as the senior vice president of Internap’s Data Center Services team. In this role, he was responsible for colocation product management and data center design and engineering.
Mr. Higgins first came to Internap in 2004 as its vice president of financial planning and analysis. With the new appointment, his former team will be further integrated into the Data Center and Network Services business unit under Steven Orchard, its senior vice president and general manager. Peter Bell, Internap‘s senior vice president of global sales, will continue to have direct responsibility for worldwide sales through all routes to market – direct, channel and inside/online sales.
“Customer acquisition and retention are the two most critical components in accelerating Internap’s growth,” said Michael Ruffolo, president and CEO at Internap. “In this new role, Mike will draw upon his deep understanding of customer infrastructure needs, extensive industry knowledge and product expertise to build and grow trusted customer relationships and enduring loyalty. Under his direction, we will streamline and improve the customer experience from initial solution design through onboarding and post-sales account management.”
Prior to Internap, Mr. Higgins held numerous leadership roles in finance, operations and business development over an 18-year career span while at MCI, where he was most recently vice president of business operations. In this role, he directed the sales planning efforts for each of the business market segments, which included product planning, customer acquisition efforts, product line profitability and product integration.
“Changing customer demands, new digital business models and greater industry competition are requiring companies to increasingly look for ways to differentiate themselves while still delivering the exceptional service their customers have come to expect,” said Mike Higgins. “I’m excited about this new role and look forward to helping even more customers around the world leverage the performance, reliability and scalability of Internap‘s hybrid infrastructure solutions to give their business a competitive edge.”
Mr. Higgins holds an M.B.A. in Finance from the University of Bridgeport and a B.S. in Accounting from Villanova University. He currently resides in the greater Atlanta area.