IDC Study: Hyperscale Infrastructure and Server-Based Storage Continue to Drive Spending in Enterprise Storage

“The enterprise storage market continued to follow a consistent trend in the third quarter of 2015,” said Liz Conner, Research Manager, Storage at IDC. “Spending on traditional external arrays declined during the quarter as infrastructure refresh, coupled with the demand for software-defined storage and cloud-based storage, drove investments more heavily in server-based storage and hyperscale infrastructure.”

EMC finished in the top position within the total worldwide enterprise storage systems market, capturing 18.4% of all revenue. HP was the number 2 vendor with 16.3% share of revenue during the quarter while Dell finished 3Q15 in the number 3 position with a worldwide share of 9.9%. As a group, storage systems sales by original design manufacturers (ODMs) selling directly to hyperscale datacenter customers accounted for 13.7% of global spending during the quarter.

EMC was the largest external storage systems supplier during the quarter. The company accounted for 29.1% of worldwide revenues. NetApp and HP finished the quarter in a statistical tie for the number 2 position with 11.3% and 10.4% share of worldwide revenues, respectively. IBM held a 9.3% share while Hitachi rounded out the top 5 with a 7.8% share of worldwide external storage revenue during the quarter.

Flash-based Storage

idc-study-cloudThe total All Flash Array (AFA) market generated $626.2 million in revenue during the quarter, up 60.8% year over year. The Hybrid Flash Array (HFA) segment of the market continues to be a significant part of the overall market with $2.4 billion in revenue and 26.5% market share.

The information in this quantitative study is based on a branded view of the disk storage systems sale. Revenue associated with the products to the end user is attributed to the seller (brand) of the product, not the manufacturer. Original equipment manufacturer (OEM) sales are not included in this study. In this study, Hitachi Data Systems (HDS) sales do not reflect their OEM sales to Sun Microsystems and Hewlett-Packard.

IDC‘s Worldwide Disk Storage Systems Quarterly Tracker is a quantitative tool for analyzing the global disk storage market on a quarterly basis. The Tracker includes quarterly shipments and revenues (both customer and factory), Terabytes, $/Gigabyte, Gigabyte/Unit, and Average Selling Value. Each criteria can be segmented by location, installation base, operating system, vendor, family, model, and region.