8×8, Inc. (NASDAQ:EGHT), a provider of cloud communications and collaboration solutions, has signed an agreement with carrier-neutral colocation provider Interxion, for interconnection and localization services at Interxion’s London data center, home to customers such as NASDAQ and Thomson Reuters.
Interxion operates 34 data centers in 13 cities across 11 countries and houses more than 450 carriers and Internet service providers and 19 European Internet exchanges. With its expansion to the UK, 8×8’s European customers will gain the strategic advantage of having their communications needs served through the shortest/best IP path based upon their geographic location, ensuring optimal reliability and call quality.
In conjunction with the launch of the UK platform, 8×8 is implementing new Geo Routing technology across its network that dynamically routes calls to the nearest data center using location information such as the public IP address of the users.
8×8 is seeing growing interest from mid-market customers who are not only increasing their deployment of cloud communications and collaboration solutions in larger, distributed environments within the United States, but are also requiring a local colocation presence internationally.
“The Interxion data center not only enhances 8×8’s geographic diversity with increased availability and redundancy, it also provides a local presence for our multinational customers that require a footprint in Europe,” said 8×8 Vice President of Network Operations Mehdi Salour. “As our mid-market customer base continues to grow and businesses continue to adopt cloud based services, Interxion’s cost-efficient connectivity, outstanding uptime performance and flexibility to quickly scale will be of critical importance to 8×8.”