Liquid Web Buys iThemes For Enhanced Focus on Managed WordPress and Managed WooCommerce Hosting

"The acquisition of iThemes supports Liquid Web's mission to empower web professionals worldwide and further demonstrates our commitment to being a leader in the WordPress and WooCommerce marketplace," said Jim Geiger, CEO of Liquid Web.

 

Liquid Web, a global managed hosting services provider to SMBs and web professionals, has acquired iThemes – a provider of WordPress plugins that include BackupBuddy, iThemes Security Pro, multiple site management Sync, and iThemes Sales Accelerator.  

Located in Oklahoma City, iThemes will continue to function as an independent unit within Liquid Web. All employees remain with iThemes and Cory Miller, founder, will remain as General Manager of iThemes while joining the Liquid Web leadership team.

“The acquisition of iThemes supports Liquid Web’s mission to empower web professionals worldwide and further demonstrates our commitment to being a leader in the WordPress and WooCommerce marketplace,” said Jim Geiger, CEO of Liquid Web. “We believe that the combination of the Liquid Web and iThemes teams and products will be very beneficial to our Managed WordPress hosting customers and our newly launched Managed WooCommerce Hosting product, the industry’s first platform dedicated to WooCommerce Stores. I look forward to bringing in WordPress expert Cory Miller to help our company shape our Managed WordPress and Managed WooCommerce hosting strategies.”

iThemes BackupBuddy, Sync Pro

Liquid Web partnered with iThemes in 2016 to bundle iThemes Sync Pro with Liquid Web’s Managed WordPress hosting offering. As part of this acquisition, the company will further integrate iThemes BackupBuddy and iThemes Security into their current Managed WordPress hosting product as well as offer the product lines for sale to Liquid Web customers with unmanaged WordPress sites. Their recently launched iThemes Sales Accelerator, a data and e-commerce insights plugin, will be integrated into Liquid Web’s Managed WooCommerce hosting product launching in early January 2018.

“Liquid Web has launched the premier product in e-commerce hosting for WooCommerce sites, and we have a lot of plans for that product line,” said Cory Miller, Founder of iThemes. “While remaining an independent business unit, iThemes will grow with access to the leadership strategies of Liquid Web, capital, and strong marketing. I’m excited about the Liquid Web roadmap and I believe together we will bring great solutions to the marketplace.”