Magento Commerce, a global provider of cloud commerce innovation to merchants and brands across B2C and B2B industries, was named as a leader in ‘The Forrester Wave: B2B Commerce Suites For Midsize Organizations, Q3 2017’ report.
Forrester cited the Magento platform, an all-in-one cloud solution with a full set of B2B and B2C functionality, as a “best fit for mid-sized B2B companies that want an open, feature-rich solution that can be extended easily and inexpensively.”
The Forrester evaluation researched, analyzed and scored the top 11 B2B commerce platform providers focused on mid-sized merchants with $50 to $500 million in total revenue. The evaluation criteria include market presence and multiple components of current offering and strategy. Magento received the highest score possible in 14 sub-categories.
“Magento’s latest release, V2.2, is a cloud-based solution that includes an out-of-the-box B2B module that packages together the most important B2B features as a part of the core commerce platform,” wrote Andy Hoar, Forrester analyst and author of the report.
Trusted by companies like QuestMark, Liebherr and Australian Pharmaceutical Industries, Magento Commerce would allow branded manufacturers and distributors to handle complex B2B commerce requirements out-of-the-box and to quickly adapt to meet the needs of digitally-connected customers.
“We’re seeing a wave of global demand as more B2B companies adopt digital strategies driven by the desire to meet heightened client expectations and the need to differentiate through personalized, self-service experiences across multiple channels,” said Mark Lavelle, CEO of Magento Commerce. “Magento offers businesses the agility to respond in a rapidly changing environment with fast, cost effective time-to-market solutions enabled by our flexible, cloud-based platform. Backed by our world-class ecosystem of Solution and Technology partners, our newest product release makes many of the leading B2B capabilities available ‘out of the box,’ and builds on our long track record of leadership in B2B commerce.”