Pure Storage, a global provider of data storage technology and services, has introduced a new scale-out unstructured data repository called FlashBlade//E. The new product is designed to manage exponential data growth with energy efficiency while being offered at an acquisition cost competitive with disk and lower operational costs.
FlashBlade//E is a platform that starts at 4PB and scales up from there with reliable performance, providing a better way to manage unstructured data growth efficiently, reliably, and sustainably with a best-in-class user experience and economics that enable customers to eliminate the last remnants of disk in their data center.
The platform is offered at under $0.20 per GB, including three years of service. Pure Storage claims its platform to consume up to 5x less power than the disk-based systems it will replace, making it an economical option at scale. Furthermore, it would be built to flex and grow on demand with significantly better reliability than hard disk-based systems, making it a “reliable, sustainable, and simple” option to manage at any scale.
Large-Capacity, Price-Sensitive Workloads
FlashBlade//E is designed to help organizations achieve their increasingly critical sustainability goals, with larger systems offering greater efficiency. It will be generally available by the end of April 2023, and customers will have the option to deploy it through Pure’s Evergreen//One Storage as-a-Service (STaaS) subscription, providing pay-as-you-go economics and a cloud experience with the control of on-premises deployment.
The new product is significant for global organizations, as unstructured data capacity is expected to grow exponentially. For large-capacity, price-sensitive workloads that use current disk-based storage solutions, this growth would be unsustainable. Disk-based systems can be a burden on many enterprises’ IT teams and budgets as they require massive amounts of power, take up large amounts of space, are challenging to manage, and their components fail too often, causing disruption and risking valuable data.
Pure Storage’s FlashBlade//E would offer a modern file and object storage solution that addresses many of these challenges, making it a viable option for large unstructured data repositories that are price-sensitive.
According to Amy Fowler, Vice President and General Manager FlashBlade at Pure Storage, “With FlashBlade//E, we’re realizing our founder’s original vision of the all-flash data center. For workloads where flash was once price-prohibitive, we are thrilled to provide customers the major benefits Pure delivers at a TCO lower than disk.”
Brian Bartell, Practice Manager for Primary Storage, World Wide Technology (WWT), added that “as our customers’ unstructured data growth continues to accelerate, there is demand for more sustainable and scalable storage solutions for everyday workloads. We are excited to be able to meet this need with FlashBlade//E, providing the simplicity and power savings Pure is known for at an acquisition cost lower than disk-based solutions.”
Scott Sinclair, Practice Director, Enterprise Strategy Group, also said that “the need for a modern platform to accommodate the rise in unstructured data at scale is evident. FlashBlade//E’s promise of a more cost-effective, energy-efficient and easier-to-manage approach to everyday workloads makes a compelling case for leaving disk behind.”
