The primary key to location intelligence (Google Cloud Next ’17)

Humans navigate a world made up of places with names, addresses and phone numbers — not latitude/longitude coordinates. The Google Places API enables an app or website to present location data to users in a human-centered fashion.

In this video, Laurence Moroney deep dives into how you can use the Places API to discover your environment. You’ll learn how to use detailed insights on web and mobile. You’ll see recently-released widgets, and learn how you can optimize for mobile device battery life. Laurence also discusses how the Places API can make all your apps — not just map-centric ones — smarter.

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Duration: 47:19
Publisher: Google Cloud
You can watch this video also at the source.

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