The Single Drip, the Flow of Innovation: Water Management with Netafim | Amazon Web Services

A special episode of our AgTech-focused industry series All in the Field addressing the growing need for sustainable irrigation solutions. Worldwide Tech Lead for Agriculture Karen Hildebrand and Sr. SA John Marciniak speak with John Farner, CSO for Netafim, about the impact that Netafim has for producers around the world with their 360 degree zero waste solutions and revolutionary processes in drip irrigation.

We also dive deep in to the architecture behind the Netbeat solution — “the world’s first irrigation system with a brain”— that places sensors in fields to collect data about crops and sends the information to cloud-connected units that control fertilizer and watering systems. Learn about technical innovations that responsibly address the 70% of all freshwater being used for Agriculture.

Learn more about AWS Architecture at

More AWS videos –
More AWS events videos –

Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform, offering over 200 fully featured services from data centers globally. Millions of customers — including the fastest-growing startups, largest enterprises, and leading government agencies — are using AWS to lower costs, become more agile, and innovate faster.


Duration: 00:20:55
Publisher: Amazon Web Services
You can watch this video also at the source.