Tirebuyer.com is out to change the tire industry, letting customers purchase tires online directly from a nationwide network of some 10,000 professional tire shops. The Bellevue, Washington-based company offers more than three million tires and wheels, from all the leading brands. Featuring award-winning customer service, the site also promises 1-2 day delivery, via a North American network of 140 warehouses and its own fleet of 800 delivery trucks. Purchases ship for free to a participating location near the buyer for installation – from independent retailers to the larger players such as Goodyear and Firestone.
In this video, Mark Terao, Vice President of Ecommerce and Doug Wilson, Vice President of Marketing at TireBuyer.com talk about the expertise of Rackspace Digital and running an online tire sales and installation site on the hybris Ecommerce Platform. “We’ve noticed that once we moved to Rackspace, performance has improved which is helping us from a search engine perspective as well as a conversion rate,” explains Wilson.
You can watch this video also at the source.