Tucows, a global provider of network access, domain names and other Internet services, has hired Corinne Schmid to lead the way as VP of Marketing on its foundational domains businesses.
Corinne Schmid will take the reins on marketing and demand generation efforts for all businesses under the Tucows wholesale domains umbrella including OpenSRS, Enom and Ascio. Combined, these businesses would represent some 24 million domain names registered to individuals and businesses all around the world.
Before joining Tucows, according to the company, Schmid made her impact felt building marketing practices in various leadership roles. Most recently she worked as VP Marketing for ScribbleLive, a marketing and advertising company that was acquired by Rock Content – a large firm providing over 2,000 brands, marketers and agencies with “innovative content marketing solutions, creative services, on-demand talent, and professional training.”
As VP of Marketing at Tucows, Schmid will lead the company’s brand marketing team in finding new ways to create demand and new opportunities – to build value for Tucows’ network of 36,000 reseller partners. These resellers comprise website builder brands, web hosting providers, ISPs, design agencies, and more.
Tucows’ Wholesale Domains
With 25 years of experience leading marketing and other efforts in business-to-business software, software as a service (SaaS) and cloud deployment, Corinne Schmid would be uniquely positioned to evangelize and drive Tucows’ wholesale domains business forward.
As VP of Marketing for Domains at Tucows, Schmid intends to hire and build an even stronger marketing function and team for the wholesale domains businesses. She’ll own demand generation, product marketing and sales enablement – to build the marketing-generated pipeline and to optimize the lead-to-revenue-management process.
“We are thrilled to have Corinne join Tucows as an established leader in the cloud and SaaS space,” said David Woroch, Executive Vice President, Domains. “She’s not only a gifted marketer and leader, but she’s also the perfect person to take the Tucows wholesale domains business on stage as a noted speaker and evangelist.”