Integration is needed for every industry. See how IBM Integration Bus helps take advantage: https://ibm.biz/IIBoncloud
Consider retail, for example, where customers pursue online product reviews before buying. By 2018, consumers will spend $400 billion with their mobile phones.
This change in behavior is driven by the way people interact with technology today.
To be successful with integration, you need a stable, scalable and secure platform at the heart of your business.
You can watch this video also at the source.