Store Builders Episode 3: eCommerce Sourcing Models (and Which One is Right For You)


Creating a great-looking digital storefront is easier than ever before, but the work of launching a thriving eCommerce business doesn’t stop there. You have to fill that store with products that your audience has shown a demonstrated need or interest for.

So, how can you accomplish that for yourself or your clients?

Do you get into the manufacturing business and produce your own goods? Do you hit the market and find products that you can sell as an affiliate? Do you find generic products that you can re-brand or white label?

Each options comes with its own set of merits and flaws, so we produced this episode to help you determine which eCommerce sourcing model is right for your situation. We talk about the most common strategies for creating or sourcing products, equip you with information to help your clients make an educated decision, and share a few resources for getting the process started quickly and painlessly.


Duration: 28:36
Publisher: Liquid Web
You can watch this video also at the source.


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