Why blogging, and which platform is right for you? | Online Business Training |123 Reg

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Whether you’re a startup an established business or a freelancer blogging one of the most effective ways to grab the attention of potential customers and to build credibility for your brand. In fact businesses that blog see 126% more growth per month in terms of leads than those that don’t blog.

Blogging is one of the cheapest methods to market your brand. It can help you rank higher on Google for your chosen keywords; it can give you authority within a niche; and its a great way to connect with an audience on social media.

In this unit we’ll consider:

– The choice of 3rd party or self hosting your blog
– Choosing the right CMS
– Considering the benefits of design

Finally we’ll look at how to set and achieve some blog and content marketing goals.

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Duration: 7:18
Publisher: 123 Reg
You can watch this video also at the source.