When Innovation Meets Hospitality: Etihad Airline's Digital Transformation


Learn more: http://ibm.biz/Bdzu8d

Etihad Airways wanted to enhance the guest experience by introducing greater ease, speed and personalization into the digital elements of air travel. Working with IBM® Services, the airline is using IBM Cloud™ platform to transform its services, bringing the quality of the digital touchpoints closer to the high standards of the airline’s travel experience.

Learn more: http://ibm.biz/Bdzu8d


Duration: 2:46
Publisher: IBMcloud
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