Why Should You Care About Your Customer's Journey?

Bit Ninja


Rafael Mojica, VP of User Experience at DigitalOcean, guides you through the benefits of understanding and minding your customers’ journeys. Using data and design-driven techniques, Mojica shows efficient ways to plot out the journey and create more well-rounded experiences for your customers.

About the Presenter
Rafael Mojica, VP of User Experience at DigitalOcean, is a multidisciplinary interaction designer. He’s passionate about expanding the benefits of design thinking and communications into all aspects of a business. At DigitalOcean, he leads a strong team of professionals that are designing tools that help people build successful businesses on the cloud.

Resources: https://www.digitalocean.com/community/tech_talks/why-should-you-care-about-your-customer-s-journey

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Duration: 00:52:06
Publisher: DigitalOcean
You can watch this video also at the source.


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